MEME
& CULTURE
Just as a gene is the unit of biological design, a meme is
the unit of cultural design. Just as a kitten, a dandelion, a virus and a
bacterium are the phenotype expressions of their genes, cultural ‘organisms'
like a game of pool, a Barbie Doll, a Fighter Jet breaking the sound barrier, dancing
to the song and music of “It’s All About The Base”, and a
Rock Star smashing her guitar on stage are the phemotype expressions of their memes.
Plants and animals are how genotypes ready themselves and dress up to explore their
world. Iron smelting, cotton picking, golfing, Merry-Go-Rounds, break dancing, Hip-Hop
music and World War II are just a few of the countless and myriad ways in
which memotypes work, create, play, hate and
otherwise experience the cultural domains in which they live and die.
The instructions:
"The
information/instructions (Memotype) of how to make a Six-Inch-Wire-Square (Phemotype) follows
below:
MEME I. GET 4
EQUAL PIECES OF WIRE (each piece 6 inches in length).
MEME II. AT THE
END OF THE 1ST PIECE OF WIRE,
MEME III. PLACE A
2ND PIECE OF WIRE PERPENDICULAR TO THE
FIRST.
MEME IV. TAKE A
3RD PIECE OF WIRE AND
MEME V. PLACE IT
PERPENDICULAR TO THE SECOND PIECE
MEME VI. LASTLY,
TAKE THE 4TH PIECE OF WIRE AND PLACE IT PERPENDICULAR TO THE
3RD & 1ST PIECES.
And that is how you make a Six-Inch-Wire-Square" phemotype
These memes serve as the 'recipe' for 'cooking up'
Six-Inch-Wire-squares.
If there is a great consumer demand for
Six-Inch-Wire-Squares,
producers will ramp up production of their
Six-Inch-Wire-Square memotype
blueprints. As popular demand for the
Six-Inch-Wire-Square phemotype
grows and grows, the production of
Six-Inch-Wire-Square
memotypes explodes. In this way the
Six-Inch-Wire-Square
memotype gets copied as many times as is humanly possible because the only
purpose a Six-Inch-Wire-Square
memotype has is to be copied over and over again . . . by
humans.
MEMES & GENES
Just as the phenotype is the living expression of the
genotype, the phemotype is the cultural life expression of the memotype. The
Peacock genotype is its design essence. The Peacock is the flowering of the
creativity of Peacock genes. The memes of world renowned skyscraper culture:
The Empire State Building, The Eiffel Tower, The Statue of Liberty, the
martyred World Trade Center Twin Towers and The Egyptian Pyramids, and the
gigantic ‘microscope’ atom smashing CERN Large Hadron Collider, stand as gargantuan
monuments to The Power and Might of Memes.
Memes are the 'recipe' instructions that inform the
preparation of cultural ‘dishes’. Just like the gene blueprint for eyes
directs the making of eyes, meme 'recipe' replicator information/instructions
direct, regulate and maintain the growth, development and evolution of a
society’s culture.
The Blue-Eye-Gene manifests itself in the world as Blue
Eyes. The Pepperoni-Pizza-Meme manifests itself in society as a Pepperoni
Pizza. Man uses Memetic blueprint information to direct their cultural
creations like the Kia Optima, the I Phone 6, and 'The Macarena'. A Jay Bird
would not be for a second, a minute or a day if its DNA machine complex were to
shut down. Societies of Humanity may only keep culture alive and thriving by
necessarily maintaining its memetic ’DNA’. Memes are absolutely necessary
for the maintenance of human cultural integrity. The phemotype social experiences of memes evolve
as future generations of humanity immersed in culture discover and design
fresh, varied and unique expressions in them.
Bicycle memes need to instruct bicycle making. The George
Washington Bridge memeplex (Blueprints) is needed to maintain the GWB. The Lion, The Tiger, The Oak and The Apple Tree Gene Teams (Genetic Blueprints) need to keep their animals and plants alive long enough to
make baby lions, baby tigers, little oak trees and little green apples . For genes, survival means working
and struggling together to make copies of their animals and plants. The hope of
Butterfly Genes is to sail into the future on the wings of many generations of butterflies.
In order to survive, BMW memes need to get themselves expressed
and advertised in Sporty BMW Flashy Driving Machines. The Concorde memeplex struggles to survive
by designing its Concorde Jet to Soar High in The Stratospheric Skies. The future destiny of the I Phone, the Android Smartphone and the
Harrier Jump Jet Meme Teams depends on harnessing themselves to their humanity. A
meme’s only purpose in life is to influence its men and women in society to
replicate it as many times and in as many ways as is humanly possible.
A song writer-singer composes a song. Fans listen to it on
the radio, and they are loving ‘My Cherie Amour’. Fernando is rocking to ‘My
Cherie Amour’! He goes on the web and copies its lyrics. He goes to U
tube and listens to it and he cannot get enough of it. Because he wants to be
playing it while he is cruising in his Sorento, he downloads ‘Cherie’ to his
play list from I Tunes. His friends and family hear it while riding with him.
“Grand Daddy, which song is this we are listening to, and
who is singing?” ask Bryson.
“‘My Cherie Amour’;
by Stevie Wonder, of course”,
answers grand dad.
Very soon Bryson copies the lyrics and downloads My
Cherie Amour to his I Phone 26, and he is singing and dancing like a
mad toddler! Bryson is playing My Cherie Amour while in daycare.
All his little daycare pals and daycare teachers listen, copy, download
‘Cherie’ on their smart phones. And they are deliriously and enthusiastically jammin’
to Stevie Wonder’s ‘My Cherie Amour’! . . .
The song meme, ‘My Cherie Amour’ and
all its varied pheme expressions, My-Cherie-Amour, is culturally
expressed in web-playing, radio-playing, singing, dancing and clubbing. It's
'fanatic' popularity allows the ‘My Cherie Amour’ meme
to be replicated in millions of copies. Popular music memes get copied, and
copies are spread by its raving fans as far and wide as possible.
I have my own copy and have texted copies of the meme, ‘My Cherie
Amour’, countless many times to Stevie Wonder enthusiasts!
The 'Cherie' meme lives on because of its My-Cherie-Amour varied
cultural expressions. This meme gets replicated prodigiously because its My-Cherie-Amour cultural renditions are popular hits that have
captured a lot of its fans’ imagination. The
memes that you don't or hardly hear about were not such a hit and they never
get transmitted at all (and die inside of the originators'
minds) or never get
transmitted wide from the originators'
minds or because their phemotypes rarely or never get
transmitted/imitated and built/created by very many people. Most memes
are just not fit enough for many different reasons and become extinct. There are far too many memes and far too few minds to accommodate them
all. For
memes and genes, the rule of life is: SURVIVAL
OF THE FITTEST. Have you ever heard of the ‘RAP
App’ meme or its phemotype expression, 'Pheme-Morphine'?.
Of course not! But if you read on you’ll hear about them, at long last!
Ms. M & Mr. P
Mr. P, phemotype, the
cultural bodily expression of Ms. M,
is essentially Ms. M's copying machine and World Culture Explorer Vehicle. Ms.
M, a meme replicator, as a need to replicate, or make copies of herself. Ms.
M well knows she can best get replicated only by harnessing Mr. P.
Ms. M wonders,
"How on Earth do I get myself replicated? What can I do
to manipulate and exploit Mr. P to make gobs and gobs of copies?"
Mr. P complains out loud:
"I could not be in any worse suffering agony like I am
today!"
Over hearing this, Ms. M shouts out:
"Eureka!".
Mr. P, jumping back
startled says
"Are you talking to me? By the way, my name is not
Eureka. I am Mr. P . . .",
"That's it, that's the answer!" Responds Ms. M
"What's the answer?", Mr. P asks.
Ms. M looks deeply into Mr.
P's eyes, and grins and beams
"I have the solution to all my prob. .err. . your
problems! My friends and family call me M&M'S . . ."
Mr. P interrupts
"So what, my buddies as well as my frenemies call me a
Royal Pain in the Arse".
"Aah!!! That's hilarious! Well, guess what, I am hailed
The Pain Killer of pain killers that
other pain killers can't imitate".
"No freaking way!", Mr. P exclaims
"Yes, in every freaking way you can imagine!", Ms.
M echoes back.
"Ouch! that hurted"
"I didn’t' mean to insult you; are you okay, Man?"
Mr. P grimaced. "No,
Man! You see I have this pain in my arse, as well as pain here, here, here and
. . ."
With concern and empathy, Ms. M asks Mr. P:
"On a pain scale of Zero to Ten, how bad is the pain in
your arse, Mr. P?", ask
Ms. M
"One Hundred and getting worse!! I would like to score
some meds. I'd sure like some Morphine Joy inside my pain. Does anybody have
any MJ!? I need some MJ in the worse way!!", Mr. P yells out, to no
one in particular, and clutching his whole body.
"Somebody Gimme some MJ, please, else I gonna die right here right now!",
Mr. P bawled out like a tortured babe
"So, Mr. P, babe, are you saying your pain is a
constant torture?"
"Is Barack Obama a Blackman and Christian? It's way
beyond torturous. Please, I have a desperate need for some MJ!!"
Ms. M reached into the left
breast pocket of her Polo T-shirt and handed Mr. P a 1-sheet instruction
paper.
"What am I supposed to do with this piece of shit?"
(*sheet)
"It's The Recipe. You know, my meme for M&M'S . . ."
"What! You are giving me an app meme for m&m's?
Can't you just give me a prescription for a thousand grams of 'The Pain Killer
of all pain killers'. I am pretty sure my Obamacare Insurance covers this
meme", said Mr. P to Ms. M.
"Seriously? I have been living in constant pain,
particularly my hips, knees, ankles, feet and teeth for Twenty-Some years, but
you are giving me a PLACEBO!? A meme App for m&m's?! Seriously? Surely you
jest! How more wicked and cruel could one be!!?
"Come on my good buddy, Seriously? Wake up and smell
the Mojave Dessert Roses, Mr. Good Body. You and I, together, will set up our
meme machine {yes, M&M'S: (Morphine-Manufacturing-System, NOT
'm&m's}. With my MRAP App Meme (pronounced 'rap app meme'; the 'M' is
silent) you'll be making the purest M&M'S {NOT m&m's} this side of the
Multiverse, no sweat!"
Mr. P looked down, stared
at Ms. M, and smiled saying:
"This is a joke, right? This meme of yours is from a
joke on 'Outrageous Acts of Science', the TV show, isn't it? I just knew it was
too good to be true". Then Mr. P slapped Ms. M's back and
laughed out loud.
"No. No joke. M&M'S . . .There is an app for
that".
"No kidding? You designed a pain killing app; there
really is an MJ App meme?",
Mr. P asked Ms. M
"Yes. Seriously. As you might have heard, my meme is
called The Morphine Replicator App-for-Pain, popularly referred to as the
'rap app meme'. Ask my cousin; she'll
tell you my rap app meme machine is intuitively easy and user friendly.
All you need to do is master clicking on the 'RAP-Made-Easy' icon located on
The Google PC Desktop, and, by the time you can say
'Internet Explorer i.e.10 or Rumpelstiltskin',
you'll be swimming in it, if you know how to!",
Ms. M exclaimed
triumphantly.
"Oh, by the way, where is your GMM?", inquired Ms.
M.
"Who told you about my Google Meme Machine?" asked
Mr. P.
"D-D did"
"D-D who? D-D the Dudette?"
"No. Cousin D-D, Devine-Designs"
"Oh, Ms. Design; isn't she just divine!? No pun
intended"
"I saw the excellent phemotype rendition of memotypes
you've turned out for her over the years
with your GMM. D-D did say: 'pee (meaning you, Mr. P), is such a royal
pain! I love him dearly! Tell pee D-D says 'How-dee-deedy!'"
"Devine is always showing off her meme-to-pheme creations that she designs with the copies of your rap app meme. Ms. D. praises
you endlessly and tells me we can do business together", Ms. M
said, cooing flatteringly.
“’meme-to-pheme’, what’s a ‘pheme’?”, asked Mr. P
“Oh ‘pheme’ is a silly word I
coined; it’s short for phemotype”, explained Ms. M
"So, Ms. M, tell me: What happens when I click
the RAP-Made-Easy icon?", Mr. P asked excitedly.
"Well it's best If I read the detailed M&M'S Meme
Instruction summary. It goes like this:
With Ms. M's RAP App running, Mr. P's GMM makes
M&M'S RAIN.
Mr. P, perplexed says:
" Let me see if I get this;
You, Ms. M, a Meme known as 'Meme-Morphine', need to be
replicated; you want to be able to make as much copy as is humanly possible. I, Mr. P, (using your word), a Pheme (just call
me 'Pheme-Morphine'), desperately need a pain free life. So, you, the morphine
meme, license me, the morphine pheme, the Morphine Replicator App-for-Pain, at
some reasonably negotiated APR, say 0.001% . . ."
"Whoa!! Whoa!! Just hold on there, pardoner! . .
."
But Mr. P continued:
. . ."With the understanding that I will distribute
copies of your morphine meme information on Face book. My Face book page has
hundreds of billions of long suffering family and friends desperately seeking a
pain pheme panacea for decades. . ."
Ms. M interrupts again:
. . .I was about to say, my Good Buddy, I'm easily warming
up to this deal, don't let me interrupt. . . Continue.
What were you saying about your Face book mass of billions of humanity and my meme pain
panacea?" . . .
. .
."Then, With Ms. M's RAP App running, Mr. P's
GMM makes M&M'S RAIN. In other words, with the Morphine Replicator
App-for-Pain running on the Google Meme Machine,
I can make Morphine Manufacturings Robotic Artificial
Intelligence Narcotics; as much as my family, friends, I and the rest of my face book masses of humanity might
need. Naturally of course, and it goes without saying, these needs can only
grow over time, so we will need lots and lots of copies of M&M meme
information-instructions, directing me as I create gobs and gobs of copies of M&M'S
phemes".
Finally Ms. M confessed to Mr. P:
"Mr. P, you got it. The truth is
that each of us can get each other
replicated by making each other look cool, and also by harnessing ourselves
to each other. By working together we are best able to get each other
copied and survive in greater many numbers into future generations of humanity"
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